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Assignment:
Can you help me with the following information about the "Point Zero" company?
Action Plan & Conclusion
1. Using the data from the research, you have to provide recommendations on any product modification, pricing strategy, promotion strategy and distribution strategy. The plan of action identifies what needs to be done to meet the business objectives of the organization considering any budgetary expectations.
2. The marketing mix plan may include a potential new product/ service launch based on the research findings.
3. You have to highlight the competitive strategy - How are you going to be competitive in that market? How you will differentiate your offering from your competitors?
4. Conclusion.
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