How are qualitative methods used in your field

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Reference no: EM132153634

1. How are qualitative methods used in your field (business)?

2. Are they generally accepted as being as valid as quantitative methods? (Hint – you will need to do a little research and provide citations to support your claims about this.)

3. Do you agree with the general consensus of professionals in your field? Why or why not?

4. Did any of the readings or the video this week help change your opinion about qualitative research?

Reference no: EM132153634

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