Reference no: EM132692713

Question 1: Prestigio Hotel and Apartments is located in Lahug, Cebu City, a close proximity to shopping centers, cultural spots and business offices. Being right in the heart of the Cebu metropolis, it has the perfect blend of comfort and convenience.

Prestigio Hotel and Apartments offers a range of accommodation solutions for guests and group guests. The hotel cater to guests who wish to stay for a few days and those who wish to stay for even up to a year or more. Accommodations include one and two bedroom apartments, both fully-furnished and unfurnished. Each room has been designed to suit guest's needs to ensure comfort. Apart from our varied rooms and facilities, Prestigio houses 2 floors of commercial spaces that makes your stay pleasant and comfortable. Whether it be for business or pleasure, Prestigio Hotel Apartments is the ideal place for all.

Andrea Gracia is the General Manager and Barbara Brookshire is holding the position of Manager of Conventions and Communication of the Prestigio Hotel. Both have disagreed for months about internet pricing for group guests to the Prestigio Hotel, a four star hotel.

Andrea thinks the internet pricing is appropriate and comparable to other high end hotels. Barbara, as Manager of Conventions and Communication, deals more closely with groups and often hears these guests complain about the high internet pricing. She believes an adjustment would increase overall satisfaction among group guests

Question 2: How will Andrea and Barbara listen to one another effectively when they see things so differently?

Question 3: Suppose Andrea and Barbara managed to agree for the internet pricing hike for the group guests. Now, imagine you are Barbara Brookshire (Manager of Conventions and Communication). Andrea (General Manager) has asked you to prepare communication strategy for the hike in internet pricing for the group guests. How will you devise this strategy and which channel of communication would you strategically choose and how?