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Problem A. Watch the YouTube video "60 Minutes Luxottica Do you know who makes your glasses" and state your opinion on this, essentially how a lot of people don't know about luxury brands and who makes them.
Problem B. For Globalization of Marketing, like Fast Food, companies that expand to other countries often have to change their menu to adapt to local tastes or they won't be successful. Search online and find some examples of food or beverages that are different in other countries. For example Mc Donald's in many parts of India has no beef and instead adapts to local tastes, such as vegetarian. (Don't use my example)
Problem C. Define Digital Marketing. Search online and list an effective but LOW COST digital marketing strategy that can be used. For example, podcasting can be a form of digital marketing and the person listening may not even realize the marketing going on. List and Discuss another form and provide your opinion.
How much would you spend on a bottle of vodka? If you've got a few million lying around, maybe you'll like to try high-priced Billionaire Vodka.
Explain E-Marketplace Website and Describe the site and the type of producers and suppliers it connects
Analyze and explain if a healthy firm(one that is doing well) needs to worry about effective management. If so,explain why effective management skills
Explain Student query-marketing strategy and What are some examples in which strategy and the price appear to be inconsistent
Critically discuss the advantages and disadvantages/challenges you can face in your international operation. (Your response should provide relevant
Identify and explain the strong points of the managers and Identify and explain areas in which improvement is needed
1. Target Customers/Users Who are the target customers for the company/brand? google How could/does the company reach its customers/users? What methods and media might and/or does he company use to reach the customers/users? google
using textbook read the article three perceptions of project cost.based on your research and reading answer the
Many marketers now believe that teenagers in developed countries are becoming "global consumers." That is, they all want and buy the same goods and services.
Discussion: Failure to define costs & synergies- This conclusion is suggested by the studies that show that buyers often tend to overpay for acquisitions.
A company's channel decisions directly affect the prices of its products
Indicate which of the following factors would most influence your decision, and then explain how a marketer could use this information to better market.
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