User Account

All Pages

Hospitlity and tourism management subject

Assignment Help Business Management
Reference no: EM132651924

Hospitlity and Tourism Management Subject: Innovation Management

1. Which statement is incorrect?

a. Innovation is the successful application of new ideas in a rapidly changing environment

b. Innovation refers to the process of bringing any new, problem solving idea into use

c. Innovation refers to decisions desirable to users

d. Innovation is the generation, acceptance and implementation of new ideas, processes, products or services

2. In order to be innovative you need IDEAS; ideas come from three possible sources. Which of the following would not be a source of ideas?

a. What would be the best option for the business?

b. What is Desirable to users?

c. What is possible with technology?

d. What is Viable in the marketplace

3. Innovation ideas in a business or organization can take various forms. Which innovation idea below in not correct?

a. Process innovations

b. Management innovations

c. Budgetary innovations

d. Marketing innovations

4. Innovative ideas fit into four categories. Which one of the following is not correct?

a. Product

b. Process

c. Maketing

d. Buying

5. The Ansoff's Matrix (1987) includes four strategies. Which one of the following is not correct?

a. Market Penetration Strategy: Introducing market share in new markets utilizing existing products

b. Diversification Strategy: Developing new products to serve new markets

c. Market Development Strategy: Entering new markets and segments using existing products

d. Product Development Strategy: Developing new products to serve existing markets

6. There are two main types of Diversification Strategies: vertical integration or horizontal integration. Identify the one that is true.

a. Vertical integration is: EasyJet merge with Easyrentacar

b. Horizontal integration is: Ryanair merge with Direct Holidays

c. Vertical integration is: Horizon Holiday merge with Airtours Holidays

d. Horizontal integration is: Thomas Cook merging with Cooperative Travel

7. Market Development is likely to be an appropriate strategy when the following conditions apply. Identify the one that is not correct.

a. The existing market has little or no growth potential

b. Regulatory or other restrictions prevent an increase in an organizations market share in its current market

c. Other geographic or market segments offers good growth potential

d. Existing products are not easily transferable

8. Screening ideas: finding those with most potential requires information from the main internal functions. Which of the following is not correct?

a. Sales

b. Marketing

c. Suppliers

d. Finance

9. There are a number of key factors in NPD success. Identify one of these key factors below.

a. Culture factors

b. Profit factor

c. Time consuming factors

d. Competitors factors

10. The following are some methods of evidencing the success of any NPD/NSD. Identify the one that is not appropriate.

a. Through budget assessment

b. Thought competitor satisfaction

d. Thought questionnaires in bedrooms

Reference no: EM132651924

Questions Cloud

Differences between internal analysis-external analysis : Discuss the differences between an internal analysis and an external analysis with respect to strategic planning
Cloud computing is option for hardware : Cloud computing is an option for hardware or software and complete information technology (IT) infrastructure solutions.
Which is correct for ifrs : The asset had an original cost of $1 million, was written down to $800,000 two years ago and today is revalued at $1.2 million. Which is correct
What is the role of keiretsu in japan : What is keiretsu? What is the role of keiretsu in Japan?
Hospitlity and tourism management subject : 1. Which statement is incorrect? In order to be innovative you need IDEAS; ideas come from three possible sources. Which of the following would not be a source
Which costs are normally expensed in the year incurred : Under GAAP, which of the following costs are normally expensed in the year incurred, regardless of the expected economic benefit?
Antivirus software in your organization : How safe do you feel to use antivirus software in your organization, and what other precautions do you use to prevent virus, malware, etc.?
Composition of ethical committees in healthcare : Describe roles, responsibilities, authority and composition of ethical committees in healthcare
Calculate Mary FICA tax obligation : Mary is a single taxpayer who has income of $150,000 in 2018. Calculate Mary's FICA tax obligation assuming she received this income as employee wages

Reviews

Write a Review

Business Management Questions & Answers

  Caselet on michael porter’s value chain management

The assignment in management is a two part assignment dealing 1.Theory of function of management. 2. Operations and Controlling.

  Mountain man brewing company

Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. Due to increase in the preference for light beer drinkers, Chris Prangel wants to introduce light beer version in Mountain Man. An analysis into the la..

  Mountain man brewing company

Mountain Man Brewing, a family owned business where Chris Prangel, the son of the president joins. An analysis into the launch of Mountain Man Light over the present Mountain Man Lager.

  Analysis of the case using the doing ethics technique

Analysis of the case using the Doing Ethics Technique (DET). Analysis of the ethical issue(s) from the perspective of an ICT professional, using the ACS Code of  Conduct and properly relating clauses from the ACS Code of Conduct to the ethical issue.

  Affiliations and partnerships

Affiliations and partnerships are frequently used to reach a larger local audience? Which options stand to avail for the Hotel manager and what problems do these pose.

  Innovation-friendly regulations

What influence (if any) can organizations exercise to encourage ‘innovation-friendly' regulations?

  Effect of regional and corporate cultural issues

Present your findings as a group powerpoint with an audio file. In addition individually write up your own conclusions as to the effects of regional cultural issues on the corporate organisational culture of this multinational company as it conducts ..

  Structure of business plan

This assignment shows a structure of business plan. The task is to write a business plane about a Diet Shop.

  Identify the purposes of different types of organisations

Identify the purposes of different types of organisations.

  Entrepreneur case study for analysis

Entrepreneur Case Study for Analysis. Analyze Robin Wolaner's suitability to be an entrepreneur

  Forecasting and business analysis

This problem requires you to apply your cross-sectional analysis skills to a real cross-sectional data set with the goal of answering a specific research question.

  Educational instructional leadership

Prepare a major handout on the key principles of instructional leadership

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd