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You will locate a case using HeinOnline database within the DeVry Library, Find Law, or another research tool and obtain legal research on the selected case involving the EEOC and one of the laws employment laws that we discussed in class (FMLA, ADA, Civil Rights Act, etc). The case should be within the last 5 years. You should also research the circumstances surrounding the case (i.e. the other party, any news that may have been created or any other pertinent information).
Explain the way(s) an organization with which you are familiar measures quality and customer satisfaction. What can be done to improve CRM? Lastly, explain how you can personally have a positive impact on customer loyalty in your position.
Target Market (Describe your target market in terms of demographic, psychographics, geographics,benefit segments, usage rate segments, etc).
Assume that you are the director of international marketing for a company producing refrigerators. Select one country in Latin America and one in Europe.
Why do you feel they are important?
Acme Art Gallery is a small art gallery specializing in paintings produced by local artists. To increase sales, the gallery has hired a website design firm to create a website for the gallery. write an overall test plan for a system module
What are Priceline's internal strengths and weaknesses? Who are Priceline's competitors? Do you see Priceline's strategy as effective or ineffective? Why?
Analyze the types of people that work at Google, with respect to the business culture of the organization. Indicate one to two (1-2) qualities that define a leader at Google, and determine the typical background of a Google employee
Explain E-business Code of Ethics and what would be some topics in a corporation's eBusiness Code of Ethics
How does a company overcome the noise and retain its customers? Share two approaches you feel an organization can take to overcome this challenge. Describe them
Outline the reasons why McDonald's have been so successful throughout the world. (Use both the information in the case and your own knowledge.)
Write an analysis paper on Windham where you consider the following elements: How does Wyndham's stakeholder orientation create a strategic marketing advantage?
Discuss trends in the natural environment of which marketers must be aware, and provide examples of companies' responses to them.
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