Harvesting web data

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Discussion 1: Harvesting Web Data

Every time you do an internet search, information is past from you to the server. In between the information exchange, advertisers pay for data so they can display content related to the searches you are performing.

In other words, there are programs that harvest information about the types of websites that you visit - from where you shop to where you look for information. Advertisers use that harvested information to promote their products and services.

You've probably noticed pop up ads that contain products or services similar to those for which you were shopping. How do you feel about this?

Reference no: EM131107857

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