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Haile college of business dba degree

Assignment Help Marketing Management
Reference no: EM133259562

Client: Haile College of Business DBA Degree

Here are the instructions for this analysis.

Section 1: Situation Analysis

In order to craft a Marketing Strategy, it is important to be well aware of the business world in the market around your firm. A situation analysis is a method used to uncover that information and present it for the decision-makers to use for crafting strategy.

Based on the information you can uncover with research, you are to complete the following:

Instructions:

  1. Describe the product category and marketplace. Include general observance of the size and growth of the market and any governmental/regulatory/environmental drivers of the marketplace.
  2. Describe the competitors that the company faces. Be sure to be thorough and strategically analytical.

Reference no: EM133259562

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