Growth Team performance

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A high-level overview of the Growth Team's performance over the past 48 weeks.

Choose 2-3 KPIs with which you'd like to evaluate the Growth Team's performance across each channel overtime. Briefly explain why you've chosen to focus on these metrics for your analysis. Based on these KPIs, how has the Growth Team been performing?

Identify and discuss the most problematic channel. Why is it the most problematic?

How can Growth identify problems in channels as early as possible? In the data you've been given, what are 1-2 good leading indicator KPIs that Growth could use to accurately identify problems as early as possible?

In what ways does lead priority predict the way in which leads will move through the funnel?

What specific recommendations for enhancing the Growth Team performance would you make? Why?

Reference no: EM133243475

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