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Grounding of the costa concordia

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Maritime lawyer Jim Walker believes that companies should be forgiven for such episodes as the grounding of the Costa Concordia-if they apply what he calls "the 'three A's' of cruise line crisis management":

Companies should be forgiven if they demonstrate a humble and respectful attitude; if they appear on the scene to take stock of the problems they caused; and if they take prompt action to help those injured by their conduct. *

In what ways did Carnival fail to apply Walker's "three A's"? What should the company have done in order to apply Walker's "three A's"? Had you been a passenger on either the Carnival Triumph or Costa Concordia, what would it have taken for you to "forgive" the company?

Reference no: EM132790837

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