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1. You are the marketing manager of a new GPS device to be used for patients with mental disabilities such as Alzheimer's. It is small, unobtrusive and has a long range capability - up to three kilometers. This device will make tracking down someone who has wandered away easy and fast and help keep them from harm. Explain who you would identify as a target market and why? Having looked at consumer behaviour, how would you overcome obstacles and convince buyers that this is the product for them?
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A telephone-order sales company must determine how many telephone operators are needed to staff the phones during the 9-to-5 shift.
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Distinguish when go/no-go decisions are used during the new product process.
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How many of each type of ring should be made daily to maximize the company's profit, if the profit on a VIP ring is $30 and on an SST ring is $40?
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Instead, it has been working with industry to develop voluntary guidelines, relying on the General Duty Clause for enforcement. Using your personal experience or information from research, comment on whether you think this has been effective or no..
What are the major problems being faced by Eastern Gear? What action should Mr. Rhodes take to solve his problems?
What's labor utilization for each 30-minute period given the current staffing plan?
Discuss the different types of communication tools used at selected organization.
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