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TB Logistics Inc. A small Business trying to aquire goverment contract to manage warhouse material movement, handling and storage.
An Internet presence has become critical to a firm’s marketing success. The firm or brand’s website, website customer involvement, and how the firm addresses social media have increasingly become critical to a firm’s overall marketing efforts and bottom-line success.
Discuss and explain your responses:
How do you plan to use the Internet to get your company noticed in the sea of Internet sites and stores?
How much money will you be investing in your Internet presence?
How will that money be allocated?
What metrics will you use to determine your website effectiveness and reach?
Are there training sessions to ensure that all staff are aware of policies and procedures during an emergency?
Discuss the pros and cons of using a comparative advertising message. Find an example of a current campaign where a marketer is using a comparative ad and evaluate the decision to do so.
If she anticipates demand for 20 barges during the next year, should she enter this Business?
You are doing research on where to produce a new component for your product to be sold in the United States.
What are the major conditions governing the SUPRA Human Capital organization in the marketplace and can a business strategy and can a business strategy be built to fit these conditions? Its based on the case study Supra Human capital, a human resourc..
Metal Fabricators just issued $1,000 par 20-year bonds. The bonds sold for $758.18 and pay interest semi-annually. Investors require a rate of 9% on the bonds. What is the bonds' coupon rate?
Share a current event article with the class that relates to the concepts covered in this week’s reading. Write a brief summary, and explain why you felt the article was relevant.
Do you think that Apple has demonstrated global corporate citizenship, as defined in this chapter? Why or why not?
How should a country regulate labor unions to best insure both labor peace and worker productivity?
Determine the utilization and the efficiency for each of these situations. A loan processing operation that processes an average of 6 loans per day.
Social media is completely revolutionizing the way organizations and individuals communicate.
To assess your understanding regarding the use of tools as well as digital marketing techniques for an organization of your choice.
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