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Google epitomizes the concept of innovative thinking

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Reference no: EM13121047 , Length: 300 words

Corp Enterprise WK5, Book using is Management Mistakes & Successes, 10th Edition, Author: Robert F. Hartley.

Case Study: Google Google epitomizes the concept of innovative thinking in an organization. Even mature organizations need to search for new approaches and opportunities to maintain their profitability. This case study on Google delves into some of Google's strategies to maintain its edge through its different growth strategies.

To complete the Assignment: Read Chapter 7, "Google-An Entrepreneurial Juggernaut," in the course text Management Mistakes and Successes, paying particular attention to the elements of the case regarding the organization's research and decision-making processes.

Write a 300-word response to the following questions: Do you think Google was acting in an ethical manner when it "poached" talent from other firms, rather than using its own innovation that carried it to a successful launch?

Reference no: EM13121047

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