Globalization must demonstrate similar persistence

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Wal-Mart continues to face severe growth challenges, yet it is intent on growing. Other companies who which to pursue a similar path to globalization must demonstrate similar persistence.

Using the Internet and other research options, investigate eBay’s entry into the Chinese market.

Using Microsoft Word, prepare a document in APA format that answers the following questions:

How large is the China market opportunity for eBay?

What challenges does it face?

 

What is the best entry strategy for eBay in China?

Reference no: EM13954335

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