Global marketing on the success of the branch facility

Assignment Help Operation Management

Reference no: EM132276701

As a result of globalization, many health care organizations have established facilities in other countries. These international endeavors have created new challenges for marketing products and engaging potential consumers. For this Discussion, you examine the impact of globalization on international health care organizations and recommend marketing strategies.

To prepare:

Select a U.S.-based health care organization that has opened or is planning to open a branch in another country.

Consider the impact of global marketing on the success of the branch facility.

Briefly describe the health care organization you selected. Assess the impact of global marketing on the success of the organization’s branch facility. Include specific marketing strategies that may improve the organization’s international success. Then, evaluate competitive advantages for this organization in relation to medical tourism. Support your response by identifying and explaining key points and/or examples presented in the Learning Resources.

Reference no: EM132276701

Questions Cloud

E-commerce company from the cases in the textbook : Select an e-commerce company from the cases in the textbook or additional cases provided in this learning module.

Compare holding and ordering costs at optimal order size : Compare the holding and ordering costs at the optimal order size (EOQ).

What value proposition satisfies your customer black box : Why will customers buy what you have? what Value Proposition satisfies your customer's "Black Box."

First step of the networking interview process : Which of the following is the first step of the networking interview process?

Global marketing on the success of the branch facility : Consider the impact of global marketing on the success of the branch facility.

Successful business messages are purposeful : Successful business messages are purposeful, audience-centered, and concise.

Identify benefits of and barriers to medical tourism : Identify benefits of and barriers to medical tourism. Reflect on reasons consumers may or may not seek medical care outside of their home country.

Diversity-technology-globalization and economic uncertainty : Diversity, technology, globalization, and economic uncertainty are among key change trends affecting organizations.

The innovation-related internationalisation model : Describe The Innovation-Related Internationalisation Model

User Account

All Pages