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Ghosal Matrix model of internationalization strategy

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Reference no: EM133313385

With SPECIFIC reference to the Bartlett and Ghosal matrix model, explain the sub-topics for the internationalization of TESCO in UK into new markets;

1. Transnational strategy

2. Multi-domestic strategy

3. Global Strategy

4. International Strategy

Show a good knowledge of the Bartlett and Ghosal Matrix model of internationalization strategy.

Reference no: EM133313385

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