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As the marketing manager of a large, national, and geographically dispersed organic food store chain, you are to create a marketing PowerPoint presentation that identifies the strategic decisions you must make in the areas of price and promotion. In this presentation, you will research and provide pricing examples that compare and contrast various factors that influence promotional strategies for each of the five pricing strategies: premium pricing, penetration pricing, economy pricing, psychological pricing, and promotional pricing.
You should further explain the ideas and/or graphics represented on the slides by using the slide notes feature.
You must reference at least two articles from business-related or news websites. All paraphrased and quoted material must be cited and referenced. Your presentation should be at least 10 slides in length, not counting the title and reference slides.
Discuss the team dynamics for a highly effective or ineffective team of which you were a member.
Explain how the continuing mobility of US consumers as well as the development of big metropolitan areas should affect marketing strategy planning in the future. Be sure to consider the impact on the 4 P's.
Do you agree or disagree with Dahl's interpretations of Madison's positions on each of these questions? Give a brief explanation of why or why not, and be sure to address each of the four questions that comprise this problem.
What is the current state of competition in Nike's industry? Is Nike continuing to pull away from rivals, or are they catching up?
You have been asked to chair a committee charged with drafting a company-wide mission statement. At the first committee meeting, some members said it should focus only on customers, while others felt it should include reference to employees, supplier..
a. Which price maximizes JJ's revenue and what is the max revenue?
SCM, CRM, and ERP Jamie Ash is interested in applying for a job at a large software vendor.
Assign the processes to the work areas in a way that minimizes the total flow, using a method that places processes with highest flow adjacent to each other.
What Is the Right Way to Decide Where to Do Business?
What is the capacity of the dentist expressed in patients per hour?
Evaluate the importance of each element for the organization. Construct an External Factor Evaluation Matrix (EFE) for your organization.
Explain the Balance Scorecard and metrics drawn from this to create a metric for training. Explain the connection between staffing and human resource planning and the types and models of training that may be required.
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