Fundamentally different versus goods and services marketing

Assignment Help Financial Management

Reference no: EM131075695

Some services marketers strongly maintain that service marketing is fundamentally different from goods marketing and that different skills are involved. Some traditional goods marketers disagree, saying, “good marketing is good marketing.” Take a position: Goods and services marketing are fundamentally different versus Goods and Services marketing are highly related.

Reference no: EM131075695

Questions Cloud

Describe the portfolio management process : In some detail, describe the portfolio management process. Explain how active managers can add value relative to their benchmark. Explain how it is possible for a portfolio manager to outperform a benchmark but fail to meet the client’s investment ob..

Calculate how much each building depreciates per year : Rick, CFO of a half way house, is planning a $26,000,000 acquisition of an unused hotel on January 1, 2014. It will be depreciated on a straight line basis over the next 26 years. Calculate how much each building depreciates per year and multiply thi..

Compute the weighted-average cost of capital for firm : Compute the weighted-average cost of capital for a firm with the following sources of funds and corresponding required rates of return: $5 million common stock at 16%, $500,000 preferred stock at 10%, and $3 million debt at 9%. All amounts are listed..

Explain the wheel of retailing theory : Define the concepts of logistics and JIT. Explain three key advantages of using JIT within a logistics planning process. Discuss any caveats to using JIT. List four of the main modes of transporting goods; also cite two of the benefits and two of the..

Fundamentally different versus goods and services marketing : Some services marketers strongly maintain that service marketing is fundamentally different from goods marketing and that different skills are involved. Some traditional goods marketers disagree, saying, “good marketing is good marketing.” Take a pos..

The expected rate of return on the market portfolio : You MUST show ALL of your work to receive credit on the problems. There will be significant point reductions if you do not show your work. You are considering acquiring a firm that you believe can generate expected cash flows of $10,000 a year foreve..

What is the anticipated net profit : The sales revenue on the October 1, 2012-September 30, 2013 income statement for Diane’s Thrift Store is as $1,200,000. Cost of goods sold for Diane’s Thrift Store was 30% of sales, operating expenses were 25% of sales, and total interest expense was..

What is break-even level of output : The price of a product is $1 a unit. A firm can produce this good with variable costs of $0.50 per unit and total fixed costs of $100. What is the break-even level of output?

What are portfolio weights of each stock : Portfolio Weights An investor owns $19,000 of Adobe Systems stock, $22,000 of Dow Chemical, and $32,000 of Office Depot. What are the portfolio weights of each stock?

User Account

All Pages