From whom would you prefer to get this information

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Reference no: EM1366386

Imagine that you are an employee of a large organization

Imagine that you are an employee of a large organization about to go through a restructuring.

What information would you like?

From whom would you prefer to get this information? Why?

In what format would you prefer to get it: individually, in a group, through an office memo or email, other?

What would be the best source (media) for you to get this information - consider the range of media from low to high richness? What would be the worst way of getting this information? Why?

As a manager of change, how might you use these insights in terms of forming a media communications strategy?

Reference no: EM1366386

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