Formulate a strategy for the company to expand international

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Reference no: EM133237923

Organisation: Fix & Fogg

Discuss the questions below:

Formulate a strategy for the company to expand internationally or deal with issues in the international market. Make sure your strategy serves a clear purpose.

You may further describe the strategies as for instance diversification, alliances, acquisitions or other forms of relationship arrangement. Specific attention needs to be focused on how institutions may facilitate and/or hinder your proposed strategy.
This emphasizes the need to think strategically while recognising constraints in the international business context.

In your discussions, apply the concepts and theories, for instance analysing how resource-based, industry-based and institutional-based factors come into play. Corporate- and business-level strategies covered that are relevant should also be used.

Reference no: EM133237923

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