Form of promotions to motivate consumers

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Part 3 of the movie project requires that you analyze 10 consumer behavior concepts that were discussed in the textbook and can be seen in the film. Make sure you cite the specific example of where this can be seen in the film (i.e., 22 minutes and 15 seconds into the movie). For example, one film may demonstrate decision making by Generation Y consumers, and another film may include examples of how marketers use positive reinforcement in the form of promotions to motivate consumers to purchase more of their products The movie to Analyze is "Just Go With It", starring Adam Sandler and Jennifer Aniston.

Reference no: EM133226344

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