Reference no: EM133332197

Find an instance where the organizational leader for Chick-fil-A, Starbucks or Apple INC, communicates directly with their employees, investors, or customers. Analyze the message, the channel, and the potential for feedback. Do you believe that it is effective? Do you think that it is the same type of message that a manager would send? Why, or why not?

Focus on the communication styles of both leaders and managers. Strive for an equal balance between the two communication styles in your assignment.

Example: The Apple events that occur in Cupertino whenever Apple unveils a new product or service are examples of communication you should analyze in this assignment. CEO Tim Cook addresses an audience of employees, investors, and the general public during the events. Cook uses multiple channels to communicate with the audience, including a live face-to-face discussion, live streaming of the discussion, and a recorded video. For the assignment, you would view one of the events, analyze Cook's message and the effectiveness of the channels, and discuss the potential for feedback. Analyze whether or not the message is an effective example of leadership. Explain whether or not you believe a manager could or should, use the same types of channels to relay a message. Would it be effective?