Focus group have an advantage over traditional survey

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In which of the following situations does a focus group have an advantage over a traditional survey? Choose ALL that apply.

1) When gathering granular, personalized information on a few customers

2) When gathering anonymous consumer feedback

3) When gathering a large dataset for quantitative analysis

4) When the question or topic is likely to be misunderstood by respondents

5) When it is important for each consumer's feedback to be independent of other consumers’ feedback

Reference no: EM131718903

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