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Fixer upper-expanding the magnolia brand

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Reference no: EM133148953

Read "Case 6: Fixer Upper: Expanding the Magnolia Brand" in your Connect textbook.

Evaluate Magnolia Brands' sustainable competitive advantage by analyzing the case study:

1. How will the components of the external environment impact Magnolia Brands' ability to realize their vision?

2. Who are Magnolia Brands' major competitors?

3. What other factors are affecting the growth of Magnolia Brands?

4. What internal factors must be considered for Magnolia Brands to achieve its vision and mission?

5. What are some of Magnolia Brands' strengths and weaknesses?

Reference no: EM133148953

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