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Five modes of entry into foreign markets

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Reference no: EM132422578 , Length: 5

 Global Marketing and answer the following questions in a 3-5 pages.

Question 1) Pick one (1) company from a recent ranking of the Fortune 500 group of companies that makes a product (not a service) and decide whether the company is marketing in a Global Marketing or International Marketing situation.

Question 2) Five Modes of Entry Into Foreign Markets and describe how the company you chose in #1 above would use each of these modes.

Question 3) Has the company you chose in #1 above engaged in this type of marketing? Answer YES or NO and then describe why you chose your answer.

Reference no: EM132422578

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