Reference no: EM131349482

Brazil points to itsshrimp-farming industry as an example of how it can export shrimp in the worldmarket. One decade ago, Brazil exported a meager 400 tons of shrimp. Today,Brazil exports more than 58,000 tons of shrimp, with approximately one-third ofthat going to the United States. Brazilian shrimp farmers however, potentiallyface a new challenge in the upcoming years. The Southern Shrimp Alliance- aU.S. organization representing shrimps-producing countries is selling shrimpbelow "fair market value." The organization is calling for the United States toimpose a 300 percent tariff on all shrimp entering the United States to imposea 300 percent tariff on all shrimps entering the United States' border.Brazilian producers and the other five countries named in the complaint counterthat they have a natural competitive advantage such as lower labor costs,availability of cheap land, and a more favorable climate, resulting in a higheryield per acre and permitting three harvests per year. In what many see as abold move, the American Seafood Distributors Association- an organizationrepresenting supermarkets, shrimp processors, and restaurants- has supportedBrazilian and other foreign producers, arguing that it is the Southern ShrimpAlliance that it is engaging in unfair trade practices.

a) Describe the variousrivalries depicted in this scenario (use examples from the casestudy above to validate your conclusion), and

b) Then use the five forces framework to analyze the industry.