Firm sells a product or service at two or more prices

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Reference no: EM13169255

By definition, ________ is used when a firm sells a product or service at two or more prices, even though the difference in price is not based on differences in cost.

a. variable pricing
b. reference pricing
c. cost-plus pricing
d. segmented pricing
e. fl exible pricing

Reference no: EM13169255

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