Find the same digital platforms to be most effective

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Reference no: EM132169718

Brand: apple or starbucks.

Choose a brand that you are loyal to and analyze its use of digital platforms, including email marketing, mobile apps, and social media. What do you find most effective in reaching you as a consumer? What is least effective? Why do you think this is the case? Has it ever felt as though a business was treating you as a consumer? What impact did that have on your relationship with that business? When responding to your peers, discuss whether you notice any trends amongst your classmates in terms of what you all find to be most and least effective on digital platforms. Do you and your peers find the same digital platforms to be most effective? Why or why not? What do you think is impacting the similarities or differences?

Reference no: EM132169718

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