Find the level of newspaper and magazine advertising

Reference no: EM13235801

Bounds Inc.has determined through regression analysis that its sales (S) are a function ofthe amount ofadvertising (measured in units) in two different media. This is given by the following relationship (X=newspapers,Y=magazines):
S(X,Y) = 200X + 100Y - 10X^2 - 20Y^2 + 20XY

a. Find the level of newspaper and magazine advertising that maximizes the firm's sales.

b. Calculate the firm's sales at the optimal values ofnewspaper and magazine advertising determined in part (a).

Reference no: EM13235801

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