Find real-world example of brand social media strategy

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1. Find a real-world example of a brand's social media strategy that is based on an experience. Describe its target audience and effectiveness. How would you vary the experience to apply to the other zones of social media?

2. Imagine you are planning an upcoming campaign for a local coffee shop. Create a content strategy document and a sample content calendar. Mock up at least 2 posts as well.

3. Strategic Management:

Walt Disney's business lineup reflects a strategy of related diversification. What benefits are generated from any strategic fit existing between Disney's businesses? Also, what types of companies should Walt Disney Company consider acquiring that might improve shareholder value?

Reference no: EM132299632

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