Find negative effect on the business

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I. A press conference can have a positive effect on the business if done correctly and a negative effect on the business if done incorrectly. Research press conferences that did not go well and share an example.

II. How many audiences do companies generally have and does the brand change the messaging for each audience? Let's look at McDonalds. On children's channels they promote happy meals. On adult channels, they promote their salad and coffee products. Is this an example of one company with multiple audiences?

Reference no: EM133187075

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