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Financial forecasting and planning

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Financial Forecasting and Planning

Why construct financial forecasts? From a planning perspective, is it necessary to forecast the future as it relates to the organization as well as the industry as a whole? If you were President and CEO of Apple Corporation, would you want to know what the forecast for iPhones would be in the next year, 5 years, and 10 years? Why would this information be important?

Reference no: EM132484820

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