External variables that affect marketing decision making

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1. List the external variables that affect marketing decision making. explain one of them.

2. Legitimate power can be gained through appointment, emergence, or election. Compare gaining power through election to gaining power through assuming a role by force. Which is more legitimate and stronger? Support your position.

3. What types of capital budgeting projects would google company use to operationalize its strategy.

Reference no: EM132232871

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