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External factors influence customer experience behaviour

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Reference no: EM133240710

Assignment:

Assuming MacDonald's in Sydney has failed and it's being relaunched with new strategy. Identify how External factors influence the customer experience behaviour once a business is relaunched.

External factors including:

Influencers and reference groups (people who we take like our standard)

Please include references and in-text citations.

Reference no: EM133240710

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