Reference no: EM133244357

Question 

Please wrote an introduction for the below project 

You are Mohamad, the director of external affairs for a national not-for-profit medical research center that does research on diseases related to cancer. Your department prepares an annual report of the center's accomplishments and financial status for the board of directors. It is mostly text with a few charts and tables, all black and white, with a simple cover. At the last board meeting, the board members suggested the annual report be upscaled into a document that could be used for marketing and promotional purposes. The board feels that a new annual report could be used to inform key stakeholders about the advances the center is making in its research efforts and its strong fiscal management for effectively using the funding and donations it receives. You will need to produce a shorter, simpler, easy-to-read annual report that shows the benefits of the center's research and the impact on people's lives. You will include pictures from various hospitals, clinics, and infirmaries that are using the results of the center's research. You also will include testimonials from patients and families who have benefited from the center's research. The report must be eye-catching. It needs to be multicolor, contain a lot of pictures and easy-tounderstand graphics, and be written in a style that can be understood by the average adult potential donor. You will have to travel to several medical facilities around the country to take photos and get testimonials. In addition, a website needs to be developed to host the report. This website must also contain a link to collect donations from key donors. Users need to logn-in and make a profile so they can start the donation process. The board asks you to present a detailed plan for how you will complete the project.