Exponential smoothing forecasts covering

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Consider the demand for trading cards listed below.

Year                    Demand

2011                  50,000

2012                  40,000

2013                  54,000

2014                  62,000

2015                  86,000

A. Develop 3 year moving average forecasts for 2013, 2014, and 2015.

B. Develop exponential smoothing forecasts for 2012 through 2016 with a smoothing constant of .3. To initialize the process, you may assume that the forecast for 2011 was 50,000.

C. Calculate the MAD for your moving average forecasts and exponential smoothing forecasts covering 2014 through 2015 from part a

D. Calculate the MAPE for your exponential smoothing forecasts covering 2014 through 2015 from part b.

Reference no: EM131762724

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