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Exploring the mission-vision and values statements

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Can some one assist me with exploring the Mission, Vision, and Values statements of the Coca-Cola Company. I need additional information.

  1. 5 criteria that comprise good (quality) Mission statements; and
  2. 5 criteria that comprise good (quality) Vision statements
  1. Using the specific criteria that you listed in Item #1 above, critique the Mission and Vision statements of the Coca-Cola Company as follows:Mission Statement: Is the organization's Mission statement a "good" Mission statement? Why or why not? Justify your answer using your 5 chosen criteria. Be specific!
  2. Vision Statement: Is the organization's Vision statement a "good" Vision statement? Why or why not? Justify your answer using your 5 chosen criteria. Be specific!
  3. Finally, find the company's Values statement: Conclude your paper with an analysis of the company's Values statement: What do Coca-Cola's values say about the organization's sense of ethics?

Reference no: EM131803905

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