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Assessment
Introduction:
This is an individual assessment to demonstrate your research skills when exploring key issues in the international business. Students will identify, analyse and address potential risks and opportunities when conducting international business. Report in provided format is to be submitted online.
Company is ACER.
Instructions:
1. Select a company that is currently operating, or has the potential to operate internationally.
2. From the potentially diverse product portfolio of your chosen company, select a product/service to launch into a new market.
3. Select a country that your company does not currently sell this product/service.
4. Confirm this selection with your lecturer during Week 8 Lecture time.
5. Download and use the template on Moodle in the Assessment 2 Resources Folder.
Research Requirements:
Attachment:- Report Template.rar
Australian student, 1500 words, Company is ACER. The submission MUST follow the Assessment 2 report template (from Moodle); The submission must be between 1300-1500 words in length; The assignment must be typewritten; It is strongly recommended that you submit after getting the submission reviewed by mytutor. The assignment must follow the recommended referencing style. Details of the key referencing methods can be found at: www.aih.nsw.edu.au Moodle site. Appropriate referencing must be used to help avoid unintentional plagiarism. See the AIH plagiarism policy in this study guide.
Formatting Requirements: For your reference, the formatting requirements are as follows: Structure: Use the template provided on Moodle; Word length: 1300-1500 words (excluding Reference List); Font/Font size: Times New Roman (preferred) /12, regular; Margin: (Left, right, top and bottom) 2.54 cm; Page numbers: yes; and Line Spacing: 1.5; Paragraph Style: Justified.
Executive summary provides a holistic overview of the purpose, key findings, and recommendations of the report. Effective introduction including overview of company and scope of report. Comprehensive overview of company operations. The main points are coherently presented and the logic is clear and the methodology and analysis are persuasive and clearly presented. Includes insightful commentary and highlights significance. Wide use of sources to support an in-depth analysis of environmental factors.
Sources include JOURNAL articles, NEWSPAPER articles, INDUSTRY reports, INDUSTRY and GOVERNMENT websites. All key findings are addressed. The classification of findings as either a strength, weakness, opportunity or threat is logical and consistent with previous discussions. Recommendations are insightful, logical, and consistent with key findings. Correctly formatted citations are included where appropriate, all citations are included in the reference list, all references are cited in the report and the reference list is correctly formatted. There are no spelling errors, punctuation or grammatical errors. Well written with clear, consistent, and relevant discussion of arguments throughout.
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