Explore cultural differences through the lens

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Reference no: EM132279479

Explore cultural differences through the lens of one or more specific marketing topics. First, choose a marketing topic(s) that you want to explore from an ethical perspective. Following are some ideas; however, you may choose any topic that is interesting to you, o Truth in Advertising o Pricing o Marketing Research o Target Marketing o Direct Marketing o Consumer Buyer Behavior Next, choose a country or region located around the world. Conduct online research to gain an understanding about the culture of the country. Include in the search your choice of a marketing topic.

Reference no: EM132279479

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