Explore a long-term care organization

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Reference no: EM133313262

Assignment:

Give example please, explore a long-term care organization in your community by reviewing its website. Assess the website for the organization's mission and vision. Gather data from the website that speaks to product, price, place, and the types of promotion used by the organization (advertising, community involvement, public relations, etc).

1. In your initial post: Describe the organization that you have researched, defining its marketing mix and strategy as gathered from its website. Close your initial post with your opinion on current marketing in long-term care as well as your thoughts about what percent of the operating budget should be spent on marketing and how, as a manager, you would measure its effectiveness. Provide the complete URL of the website you used for your research.

2. Respond to at least two of your classmates' initial posts providing feedback on their marketing assessments and resulting opinions.

Reference no: EM133313262

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