Explaining principle dangers of cost leadership approach

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Q1) The principle dangers of cost leadership approach include all the following except?

powerful buyers, technological change, imitation of product techniques, changes in customer tastes, or rivals lowering their costs.

Q2) A company with a business-level strategy of cost leadership should pursue which of the following global expansion strategies?

(a) Multidomestic

(b) Global

(c) International

(d) Transnational

(e) A cost leader should not expand globally

Reference no: EM1331243

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