Reference no: EM132681553
As we have learned an advertising message can be lost in the weeds if the branding, message, and advertising type are not in sync. For this discussion:
Assess two marketing campaigns that failed. In the assessment address the following:
The name of the companies.
Type of advertisement (i.e., broadcast, outdoor, print, public service, product placement, or online/mobile).
Background on the marketing campaign.
Explain why the marketing campaign did not work.
Determine two lessons learned from the marketing campaigns.
Propose a plan to avoid the same fate for your own business venture.