Explain why the factors are critical to competition

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Reference no: EM1336789

Dell, HP, IBM, and Microsoft are competitors of Apple. I have identified the following critical success factors upon which a comparison of Apple's competitors is based on.

Market Share

Price Competitiveness

Financial Position

Product Quality

Consumer Loyalty

Product Innovation

Explain why the factors are critical to competition. From the above factors explain if Apple is higher or lower than its competitors.

Reference no: EM1336789

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