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Explain why the company is in a declining situation

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Revising a Retail Pricing Strategy

In this assignment, you will revise a retail pricing strategy in a PowerPoint presentation:

Choose a company that needs a new retail pricing strategy.

Explain why the company is in a declining situation.

Explain the current role of technology relative to the company; are technology changes driving the decline?

Can technology or disintermediation be utilized to create a new pricing strategy?

Describe and explain the new retail pricing strategy.

Your PowerPoint presentation must be 6-10 slides (does not include title, reference slides), well-written speaker notes, informative graphics, and formatted according to CSU-Global Guide to Writing and APA Requirements.

Include at least three references to credible sources outside of the course and its required readings/ media.

Reference no: EM131650076

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