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Explain why price is not a sustainable competitive advantage

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Reference no: EM133572807

Question a: Explain why price is not a sustainable competitive advantage.

Question b: Identify the pricing approach you used (or would use) in your report on Tim Hortons. Explain how it was meant to work and how your pricing approach would help Tim Hortons create value for their customers and capture value from their customers.

 

Reference no: EM133572807

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