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Explain why organizations segment markets

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Question

1. Define market segmentation and explain why organizations segment markets.

2. What are the chief characteristics of an ideal market position?

3. What are the 4 broad categories of the long term care workforce and what characteristics of a long-term care workforce makes management of this group unique?

4. List and briefly describe the five basic functions of human resources.

5. Why does human resources need to screen workers entering the long-term care workforce? What does screening entail?

Reference no: EM133504493

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