Explain why marketing is important to organization

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Marketing help to promote the organization's brand, culture and strategies.

1. Explain why marketing is important to an organization and the benefits that may derive from such activities.

2. A service organization should select its marketing mix to support its strategy and competitive position in its market.

Discuss the following as it relates to Market Mix:

i. Product

ii. People

iii. Physical Evidence

iv. Productivity

v. Partnership

Reference no: EM133339672

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