Explain why marketers of services want to widen

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Chaingtpter  discusses the zone od tolerance.  Define the "Zone", discuss and give examples of thingsthat cause the Zone to narrow and widen.  Explain why marketers of services want to widen this zone instead of narrowing the zone.

Reference no: EM13835267

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Explain why marketers of services want to widen : Chaingtpter  discusses the zone od tolerance.  Define the "Zone", discuss and give examples of thingsthat cause the Zone to narrow and widen.  Explain why marketers of services want to widen this zone instead of narrowing the zone.
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