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Explain Why is benchmarking an important activity in the analysis of e-Business websites?
A) Why is benchmarking an important activity in the analysis of e-Business websites?b) Let us relate this to a company that you are familiar with. Discuss how your company uses benchmarking to analyze its website. You should consider problems/issues and how they were encountered. Any good lessons learned?c) Why is it important to keep abreast of technology trends when running an e-Business?d) In the last five years, discuss three new technologies that impacted or may impact the e-business area?
Explain Benefits of an Open Environment and describe What are the benefits of using an open environment
Compare and contrast transaction marketing and relationship marketing by using appropriate examples to illustrate your answer
Explain Porter's five forces competitive framework - Online Retail Industry and Chief Executive Officer Mike Duke has recently focused his company's considerable firepower
As a Marketing Manager perform the analysis to answer following questions: What are the main issues facing the organization?
Explain Secure e-commerce and selection of a service provider and should take into consideration when selecting an ISP and ASP
Explain Strategic alternatives and recommended strategy of GM and what are the pros and cons of each and Can corporate scenarios be developed and agreed upon
Describe What do you think of Ikeas product strategy and product range and the companys optimism about the viability of its value proposition in this country
Explain What must an organization do to transform its business strategy when they decide to transform itself into an E-commerce company
Explain E-business- Challenges and B2B and B2C Benefits and Drawbacks and evaluate the challenges to E-Business and determine which is the most difficult to address
Explain Industry Trends and Forecasts and Evaluate how the articles forecasts of technological change will affect the organization's marketing decisions
Discuss the role of corporate culture in ethical decision-making. Discuss how organizational leaders use their power to influence and shape corporate culture.
Explain major problems associated with public enterprises
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