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In 2011, Hewlett-Packard CEO Leo Apotheker made the strategic decision to exit the personal computer business, but he got fired and incoming CEO Meg Wittman reversed that decision (https://bits.blogs.nytimes.com/2011/10/27/hewlett-packard-to-keep-its-pc-business/). However, sales of personal computers have plummeted since the introduction of post-PC devices (tablets, e-readers, and smartphones). In 2013, total PC shipments fell 10 percent, and no one felt that more than leading PC-maker HP. PC-makers dropped prices-some more than 50 percent-on laptops and some are offering touch screens to compete with tablets and mobile devices in an attempt to gain back market share. HP's former CEO wanted to shift strategic focus more toward offering software to business markets. Maybe he had read the future correctly and was on the right strategic path. With the game-changing introduction of tablets, mobile technology, and social media, the future is not what it used to be. The growth in mobile technology is there; HP just "missed the boat."
Question: Explain which product/market expansion grid strategy (i.e., Market Penetration, Market Development, Product Development, Diversification) PC-makers are currently pursuing to deal with the threat of post-PC mobile devices. Is this a smart strategy? Please explain.
Learning contract proposal that will form the basis of your learning contract report.
"Change is the only constant " Evaluate the different types of change that have occurred in Sony.
How do advertisers try to use group influence? Will you find any specific examples and explain the relevant theory of group behavior and influence?
You have been appointed by Sony as a consultant on change management. Advise Sony on how they could implement the change by using the various theories of change you have learnt.
The purpose of this project is to help you to gain an understanding of how the stock market works and of the relationship between theory and practice.
Find not only the optimal production quantities, but also the optimal total cost.
Describe the management process and identify the skills required to manage business organizations.
Case Study : Bert's Bonsai and Aquatic Sport Museum Prepare a knowledge management system.
Demonstrate understanding of the many-sided nature of knowledge management
Write a paper on Historical Trends of Management.
Theory of Planned Behavior and Integrated Behaviors Model
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